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  • E-Commerce

    Préparer votre campagne du Black Friday et du Cyber Monday 5 heures

    Le Black Friday et le Cyber Monday sont des occasions de mousser les ventes sur votre site web. Pour vous aider à tirer notre épingles du jeux l’équipe de Walter s’est rendue à une conférence E-commerce sur le sujet et vous a concocté ce résumé. + Read More

  • Corporate website

    Magento vs. WooCommerce: Which One is Best for Your Business?

    If you’ve decided to open an e-commerce store, you’ve probably done some research and found two contenders: Magento and WooCommerce. Just like any other platform, each of them has their own pros and cons. Our goal is to create an easy-to-use interface that helps you succeed regardless of which one you choose. However, once you've made the decision, it’s difficult to switch. For this reason, it’s important that you make the right decision BEFORE building your site. + Read More

  • Marketing solution

    SEO vs. SEM: Which to Use?

    Search engine optimization (SEO) is a component of SEM. As per Google criteria, search engine optimization is "all about boosting traffic to a specific website with the help of top results found in search results". Google’s algorithm is constantly changing (same as the SEO industry in its entirety). One element remains constant, however: SEO consists of both on-page as well as off-page activities. + Read More

  • E-Commerce

    Magento SEO Tips: Common Mistakes to Avoid

    The basic Magento platform offers basic SEO capabilities. It has very limited options for advanced SEO functions and rich snippets are not yet activated. Upgrading these default settings is necessary and can be accomplished with the help of third party SEO extensions and rich snippets. Here are some common mistakes to avoid. + Read More